Media Centre

Blogging is the new black!

It is educational and entertaining.  You can participate by commenting or by quietly reading. It has taken hold and is now helping women around the world to feel connected to something bigger then themselves. Every woman has a story to tell.

Learn why we have joined this exciting trend and where we are being featured in the media below.

How many:

133,000,000 – number of blogs indexed by blog search engine Technorati since 2002
346,000,000 – number of people globally who read blogs (comScore March 2008) (Source)

Bloggers are:

• 1/3 are female
• 78% have college degrees, and more than half of these have postgraduate degrees
• 1/3 earn more than $75,000
• ¼ earn more than $100,000 (Source)

Blogging and Women:

• 42 Million US women (53% of adult women who use the internet) use social networking. Blogs Wield the Widest Influence (on these women) (Source)
• Over 50% women participate in blogs (writing, posting responses, reading). Women rely more on blogs for the business of life, and are twice as likely to use blogs than social networks as an information source (64%), for advice and recommendations (43%), and opinion sharing (55%) (Source)

Press Releases

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As Featured in the Media

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